For modern-day visionaries, the internet is both a valuable resource and a landscape of opportunities. With a potential worldwide client base and all of the startup costs tied up in having a computer and internet connection, it is not surprising why this temptation exists. With low investments and potential for high returns, many internet savvy individuals have already made a success of themselves via an online platform.
So, why has there been a recent rise in the number of internet entrepreneurs and what does this success mean for the rest of us?
Free Resources
One of the biggest reasons behind the growing breed of online entrepreneurs is the growing list of free resources. From accounting software to free video creation, there are plenty of ways a brand can take itself to great heights with very little initial investment needed.
The best thing is that these resources all come with explanations and guides on how to use these things to your advantage, giving you multiple guides on how to be a successful online entrepreneur.
Advertising
The online world is one of the best places for advertising in 2018. Gone are the days when the most exposure for your brand comes from newspaper adverts, now it’s all about who can Tweet, blog or Instagram their brand to the most people.
Social media is a valuable way to spread brand awareness and gain a bigger audience. No matter the size of your online business, one man band or small enterprise, you can find yourself lots more customers through social media. Especially if you tap into the resource of hashtags and involving yourself in sector conversations, the potential for growth – at a free level – is massive.
Insurance
One of the biggest issues facing online entrepreneurs is that of insurance. The fact is that though there is a lot of room for the opportunity of success with online entrepreneurship, you also open yourself up to risk. Unhappy clients could choose to sue, which without the umbrella protection of business insurance from a regular job can be a scary prospect to face.
Investing in indemnity insurance is vital to ensure the future of your business, something which any savvy internet entrepreneur should be invested in. As leading providers of this type of insurance, Caunce O’Hara is a company which will help protect your future as an entrepreneur. At the end of the day, don’t ask if you can afford insurance as an online entrepreneur, but if you can afford to be without it.
Economic Future
So, what does the world of business look like when it comes to this new rise of online entrepreneurs?
The gig economy is already a prevalent force in the modern world. And this rise in online entrepreneurship seems to be a part of this, especially as more and more people look for other sources of income outside of their 9-to-5 day job. For many, running their own online business is a necessity above all else.
Overall, the internet is making the way for a bigger pool of entrepreneurs driving the world economy forward than ever before. With a sea of online resources, small investment and the development of the workforce this change seems to be a permanent one. Even one which may develop over time to be the dominant work setup across the world.
